Tiktok is by far one of the fastest-growing social networks on the planet. The birthplace of many of the most popular and recent memes and fads. And a big misconception is that it is purely for fun and doesn’t have any benefit to their business. Unlike the other big social networks. However, Tiktok for business is becoming increasingly popular.
A lot of businesses want to be where everyone is and where is popular. It only makes business sense as this is where they are likely to get the most exposure to their brand and the perfect place to push their marketing campaigns. Tiktok for business involves utilising the essence of the social network, keeping the fun aspect but at the same time passing on a message.
Many businesses already are using Tiktok to help showcase their products in a different light, something that isn’t a photo or video. Or even giving glimpses behind the scenes of what goes on at their company. Allowing the public to really see their business in a different light.
Also, similar to the other social networks, once Tiktok started to see its user base growing, it of course made business sense to start an advertising facility to allow the business to advertise their marketing campaigns on the app. It also has an innatotive way of delivering insights to businesses in real time of how their campaigns are performing and what their current ROI is.
Many of the leading businesses in the UK and also across the globe have since started advertising on Tiktok in order to get the most exposure that they can. If you want to know more about how Tiktok can help your business grow get in touch with a member of our team here at Laskos.com, the home of digital where we aim to keep you up to date with all of the latest industry news.